We started the second week by having a short lecture prepared by Lenno Verhoog and Rosa Pons about the best ingredients that can be used in a pitch and how to make it successful.
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| Preparing the pitch |
The seven teams were preparing the pitches of their projects for half an hour and afterwards they pitched to each other in order to have feedback. The main conclusion was that the ideas had to be better explained.
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| Pitching between teams |
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| Students listening to other student's pitches |
So that, in the afternoon, Graham Cooper decided to ask the teams to prepare an elevator pitch in ten minutes and again the results showed the need to stress the logline instead of trying to describe the design of the technology involved.
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| Elevator pitches were presented to teachers during the afternoon |
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